About Robert Scheinfeld

A Brief Introduction

Hello and welcome!

People come to this site through many different avenues. You may have found me through my best selling books – the New York Times bestseller Busting Loose From The Money Game, The Ultimate Key To Happiness, Busting Loose From The Business Game, The Invisible Path to Success or The Wall Street Journal bestseller, The 11th Element.

Maybe a friend told you about me, or maybe you know someone who experienced Transformation through The Teachings I share, and you’re interested in doing the same.

Whatever your reason for being here, I’m glad you came.

Let me tell you a little bit about myself to put everything you’ll discover on this site into context…

I’m an author, speaker and coach for what’s generally called Spiritual Development, Awakening, Transformation, and Consciousness Expansion — what I now call “Ultimate Freedom.”

I’m also the father of 2 extraordinary children, Ali and Aidan.

My life has become a glorious adventure, in every sense of the word.

But life wasn’t always that way for me.

For 3 decades I searched for success and The Truth. I studied mainstream teachings, spiritual and esoteric teachings, ancient and modern teachings. I even tried some amazingly “out there” teachings.

But I didn’t find the answers I sought.

On my journey, I created many big successes in the traditional sense, but they didn’t provide the True Success, nourishment or fulfillment I hungered for.

Perhaps the biggest success I had in this cycle was fueling the growth of Blue Ocean Software from $1 million in sales to $44.5 million in sales over 4 years (with 50% profit margins), and then we sold the company to software giant Intuit for $170 million cash.

The pattern that kept repeating, however, was that I’d create a big financial success,  lose everything, create a bigger financial success, then lose everything again, over and over — all against a backdrop of always feeling stressed out, angry, exhausted, confused, unable to enjoy anything (including the big successes), and being alone or in relationships that were difficult and painful.

Ultimate Freedom, alas, was nowhere to be found.

My journey into Ultimate Freedom started the day my grandfather, Aaron Scheinfeld, took me aside and started telling me the real reasons behind his remarkable success.

I was 12 years old.

Gramps was an amazing man. Among many other extraordinary skills and achievements, he turned an idea into one of the world’s largest and most successful businesses —  Manpower Inc., the world’s largest temporary help service and a Fortune 150 company with sales in excess of $20 billion dollars a year.

He was the kind of person people always listened to, including me.

He was also one of the happiest people I’ve ever known.

The day he told me all his achievements, successes, skills and abilities had, as their true source, “power sources in the invisible world few people know about,” I instantly believed him. But it was only part of the puzzle.

I was very lucky to have him share with me what he did. It set me on what I now call The Truth Path, which led to the Experience of Ultimate Freedom.

As it turned out, Gramps died shortly after we only had a few brief conversations, but those conversations kept whirling around in my head as I grew up.

I became obsessed with figuring out exactly what he meant about “power sources in the invisible world few people know about,” so I could tap into them to create my own BIG successes!

I spent the next 33 years on what I like to call “The Treasure Hunt of the Century.”

I had to find answers to the questions that were swirling in my mind!

As I searched, studied, and experimented to answer my questions about Truth, power, abundance and spirituality,  I got a piece here, a piece there, and I collected them. At first they didn’t look like much, but over time many pieces were pieced together, and the “picture” got clearer and clearer.

 Then one day, all the pieces assembled themselves magically into a Big Picture that changed every aspect of my life … forever … in HUGE and radical ways.

I call that Big Picture and the Awakening and Consciousness Expansion tools that are part of it, the “Busting Loose” or “Phase 2” Teachings.

Applying The Teachings and tools myself for 6 1/2 years, my Vision and Experience of Truth got clearer, more detailed, and more profound, and that led me to the Being In Truth Experience, which continued the transformation of my  life and career.

The Being In Truth Experience led me to The Ultimate Key To Happiness and then The Ultimate Key To Freedom two years later.

I now share what I Saw and Experienced on my journey with global audiences in various ways, including through online courses — and am thrilled when I see other people embrace The Teachings and begin or complete their own journeys into Ultimate Freedom.

If you’re tired of the status quo and trying zillions of techniques or practices to change, fix and improve your life, or experience spiritual growth (like I was), I invite you to join me in traversing a different Path – The Truth Path.

The path to Ultimate Freedom.lighthouse2

Several years ago, multiple people sent me letters at the same time using the metaphor of a lighthouse to describe how they saw me and The Teachings shared in my sphere of influence.

They said The Teachings were like a bright “light” guiding them through the “darkness” of daily life.

I felt honored by that metaphor, and I liked it a lot, so I adopted it as a sort of logo and theme.

Thought you might want to know :)

To discover more about The Teachings I share, or go more deeply into them, click on the “Start Here” button below: